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    Sport Focus

    June 25th, 2019
    Shanghai
    View Photo Album

    Winning The Sports Marketing Game

    The first-ever Campaign Sport Focus, taking place on June 25 in Shanghai, aims to provide a unique platform for leading professionals to address the key challenges and opportunities facing sport marketers today and discuss the latest trends in China’s rapidly evolving landscape. By bringing together senior decision makers from across the sports business industry for an unrivaled series of knowledge-sharing and networking, this one-day conference is set to inspire the industry’s most influential practitioners to share intelligence and spark discussions that will help shape the future of sports media and marketing.

    What to Expect

    CampaignComms panel

    Deep dive into original content with inspiring speakers from across the marketing sector.

    CampaignComms

    Explore the challenges and trends that matter the most from the region’s most innovative brands.

    Panel discussion

    Engage in lively discussions and networking sessions designed to bring the sports community together.

    Conference Programme

    Sport Focus brings over 150 senior decision makers from leading broadcasters, clubs, franchises, leagues, federations, agencies, technology vendors and service providers together to learn, share and discuss best-practice in sports marketing. 

    Key topics for the 2019 programme include:

    • Digital-tech: disruption and change in the sports marketing industry 
    • Opportunities for local brands going global through international sports activities 
    • Case studies on how to maximise your ROI in sports marketing 
    • Is eSports the next big thing in marketing? 
    • Woman in sports 
    • Influencer marketing: athletes becoming media 
    • Voice in everything: how smart speaker affecting sport marketing in the digital world 
    • Plus much more to be announced…

    Speakers

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    P
    Phil Boyle
    Senior Vice President
    Jack Morton Worldwide
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    AC
    Andrew Collins
    CEO
    Mailman Group
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    LF
    Lynn Fang
    Producer
    ONE Championship
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    EF
    Eric Feng
    Head of Branding and Marketing
    TJ Sports
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    LG
    Leo Guo
    Associate Marketing Director, Food solution
    PepsiCo
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    SH
    Stephanie Hsiao
    Marketing Director
    NFL China
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    KJ
    Kelly Jiang
    Senior Director
    Anta Kids Branding & Retailing Management Center
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    DL
    Dephin Lim
    Managing Director
    MediaCom Shanghai
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    YL
    Yi Liu
    General Manager, Content+
    Mindshare China
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    JL
    Jiao Long
    Head of PR and Media Rights, China
    ONE Championship
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    KM
    Kellen Malstrom
    Head of China
    Drone Racing League
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    SR
    Surekha Ragavan
    Editor, CEI
    Haymarket Media
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    DS
    Daniel Seyferle
    Chief Creative Officer
    SMS Group
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    JX
    Jingnan Xiong
    Women’s Strawweight World Champion
    ONE Championship
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    BY
    Bill Yang
    Commercial Leader
    Laliga Greater China
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    LY
    Lingxiao Yu
    CEO of iQIYI Sports
    President of Super Sports Media Inc
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    CZ
    Cate Zhou
    Senior Director of Strategy
    Mailman Group

    Attending Brands

    Headline Partner

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    Content Partner

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    MEDIA PARNTERS

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    Event Location

    IP Mall
    2/F, IP Mall, Tomorrow Square, Nanjing West Road, Huangpu District, Shanghai Shi, 200333

    Contact us

    Speaking opportunity:
    Partnership opportunities:
    Vivian Liu
    Sonia Young
    Conference Producer
    Commercial Director
    vivian.liu@haymarket.asia
    sonia.young@haymarket.asia

    +852 9176 6106



    Copyright © 2019 CampaignAsia. All rights reserved.

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